Branding + Brand Standards

Dr. Jillian Roberts is a world-famous child psychology expert, as well as a professor at UVic.  She already has a collection of child books that tackle growing questions and relates to both the kids, as well as their parents. With her vast knowledge, Dr. Jillian and her team are now branching in to the digital world, bringing her insights and professional counsel.

CreativeJuices was brought in to create the overall branding, including an accompanying brand booklet that set the tone for the website, and all marketing materials.

This project was done in collaboration with M. Stoiber, a local, award-winning marketing strategist.