Disney loves men in spandex
This is a pretty big deal. Obviously Disney is hoping to expand on the success of Marvels’ Spider-Man, Iron Man and X-men juggernaut product lines. Along with these big hitters, Disney gains access to 5,000+ Marvel characters. It will be interesting to see what they do with them in order to regain their investment. Perhaps Ant Man or Grasshopper will be the next summer blockbuster movie? Or will Asbestos Lady get her own clothing line along side Hannah Montana?
It will be interesting to see how these two big brands work together. Stock tip: Invest in spandex and lycra.